On Thursday, Nov. 5, USA Hockey unveiled the 10 sled hockey programs that will equally share $250,000 in grants provide by Labatt USA through its Pass It Forward initiative. Each of the 10 programs will receive $25,000 to be used for items such as sleds, sticks, ice time and uniforms.
Labatt USA’s “Pass It Forward” initiative was created to help in providing access to hockey for everyone. Through the initiative, Labatt Blue is bringing partners together and increasing awareness to sled hockey through national advertising, commercials, promotions, social media and limited edition packs of Labatt Blue and Labatt Blue Light sled hockey cans. Highlighting Labatt Blue’s sled hockey awareness initiative is its partnership with national sportscaster, John Buccigross, who is serving as a key ambassador. More information can be found at www.LabattUS.com/sledhockey.