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USA Hockey Grow the Game Award, Presented by Total Hockey

For the past seven years USA Hockey has partnered with Total Hockey to uncover new and innovative ways to grow the game of hockey! Tell us what your USA Hockey registered youth program is doing to increase the number of 8-and-under hockey players in your association and you'll get a shot at winning 30 Learn To Play (LTP) equipment sets from Total Hockey.

Participation in youth hockey around the country continues to grow thanks to our great volunteers and the new programs they are implementing. USA Hockey’s membership development team is committed to sharing your creative ideas with associations around the country. The winning idea will receive 30 sets of beginner equipment from Total Hockey, while 2nd and 3rd place will earn 20 and 10 sets respectively.

If you have an original idea that has helped grow your 8-and-under youth membership, please submit your entry for this award to GrowTheGame@usahockey.org. To be eligible for the Total Hockey Grow The Game Award, you need to be a current USA Hockey association that registers players in the 8 & under age category. All submissions need to be of a growth program currently being utilized by a USA Hockey association. The deadline for entries is May 15, 2015 and the award will be presented in June at USA Hockey’s Annual Congress.

2014 Award Winners

The Charlotte Metro Hockey Association (Indian Trail, N.C.), Homer Hockey Association (Homer, Alaska) and Sno-King Amateur Hockey Association (Kirkland, Wash.) have been selected as the recipients of the 2014 USA Hockey Grow the Game Award, presented by Total Hockey.

The three winning associations were voted as this year’s top submissions. Total Hockey awards the first-place finisher (Charlotte Metro Hockey Association) with 30 sets of starter equipment, second place (Homer Hockey Association) with 20 sets, and third place (Sno-King Amateur Hockey Association) with 10 sets.

First Place

Inspired by USA Hockey’s growth initiative, the 2 and 2 Challenge, Charlotte Metro Hockey Association implemented a supplementary “Grow in Schools Program.” Local volunteers and Extreme Ice Center staff members taught floor hockey during gym class for one week to several elementary schools. Within one to two weeks of visiting a school, they held an on-ice Try Hockey For Free event for the elementary school kids. As a result, they held seven Try Hockey For Free Events since inception, which included up to 80 participants per event.

Second Place

As the only non-profit rink in the State of Alaska, it is essential for the Homer Hockey Association to annually grow participation. In doing so, Homer has implemented a variety of unique and creative ways to attract more kids to the rink. These “fun activities” are spread out every couple of weeks throughout the season. They included the Zamboni Tour, Dress the Coach, Skate-A-Thon and Family Skate programs.

Third Place

Sno-King Amateur Hockey Association has introduced more kids to the sport of hockey through a variety of programs including It’s Great To Skate Reading Program, Physical Education Teacher Outreach Program, Parks and Recreation Advertising, promotion within the ice rinks and monthly Try Hockey For Free events. With their introductory programming, Sno-King has found that more instructor-parent/participant interaction equals greater success with converting kids to youth hockey.